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As one of the most widely visited sites in the world relating to online dating scene, Zoosk has become increasingly popular and offers a chance for single ladies and gents to pick out a partner that best suits their needs, habits and requirements.
With apps like Tinder in the market, one would expect that others would stay well away from this circuit, but Zoosk has been carving a niche for itself since 2007 when it’s two co-founders Shayan Zadeh and Alex Mehr launched the company in December of that year, whilst initially studying in the Sharif University of Technology in Iran and later the duo continued to study together in the US at the University of Maryland.
Although they had over 0 million in sales in 2014, they were still losing money at an alarming rate and they needed to identify core issues that were threatening to derail the entire project.
A photo verification service was added to the platform in August, 2014 that was designed to prevent unwanted manipulation and ensure that all users present on the site were relevant, confirmed individuals whose identity and current look could be properly checked as such.