Northwestern medical speed dating
So the researchers decided to explore whether having males literally walking up to seated females was having a psychological effect.The researchers established 15 speed-dating events for 350 young adults.
However, the new research, by Eli Finkel and Paul Eastwick, social psychologists at Northwestern University in Evanston, Illinois, demonstrates that tinkering with the speed-dating format alters human behaviour, dramatically changing the outcome.Later, the participants note down whom they would like to meet again.If there is a match, the organizers help the people to get in touch.Speed dating is not just popular among those looking for romance.
Psychologists have worked out that they can get swarms of student participants in mate-choice studies by offering speed-dating opportunities on university campuses in return for the right to analyse the dating behaviour during the events. Normally in speed dating, men walk around a room and visit a succession of seated women for mini dates just a few minutes long.
The researchers think the reason for this phenomenon is related to embodiment — the idea that physical actions can alter perception.